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Mascara Guide

IT'S YOUR MASCARA GUIDE

Find the best mascara for the volume, definition, length and lift your lashes will love!

BEST FOR WEAK LASHES

HELLO LASHES+ LASH-LOVING, VOLUMIZING MASCARA

Smudge-proof formula with conditioning benefits for instant eye-opening volume

Hello Lashes Mascara

WHY YOU'LL LOVE IT

  • Lash-loving mascara with built-in lash care serum for volume and definition
  • Smudge-proof black pigment, jojoba oil, argan oil, and biotin-infused formula combine with tubing technology for easy and gentle removal
  • 360° Lash Wrapping Brush for eye-opening volume in one stroke

HOW TO APPLY IT: HELLO LASHES+ VOLUMIZING MASCARA

BEST FOR SPARSE LASHES

LASH BLOWOUT VOLUMIZING AND LIFTING MASCARA

Blowout lift, volume and drama—for your lashes!

Lash Blowout Mascara

HOW TO APPLY IT: LASH BLOWOUT MASCARA

WHY YOU'LL LOVE IT

  • Lash-defining mascara with transparent polymers and super black pigment for a bold lash look
  • Biotin-infused formula promotes stronger, healthier-looking hair
  • Specially designed mascara brush inspired by the Drybar® barrel hair brush—for that ultimate blowout look!

BEST FOR SHORT LASHES

SUPERHERO™ ELASTIC STRETCH VOLUMIZING AND LENGTHENING MASCARA

Super volume, super length and super elastic stretch in just one coat!

Superhero Mascara

WHY YOU'LL LOVE IT

  • Super lash-building mascara with exclusive Elastic Stretch Technology™ for lash volume and the look of longer lashes
  • Super black pigment plus collagen, biotin and peptides to condition as you coat
  • Lash-Changing Power Brush for lifted lashes that are beautifully separated and curled 

HOW TO APPLY IT: SUPERHERO MASCARA

BEST FOR THIN LASHES

TIGHTLINE 3-IN-1 MASCARA

All-in-one lash primer, eyeliner and mascara for a visibly thicker lash line

Tightline Mascara

WHY YOU'LL LOVE IT

  • Your black lash primer, eyeliner and mascara for instant tightline eyeliner definition and a fuller-looking lash line
  • Formulated with lash-loving peptides, hydrolyzed collagen, proteins and antioxidants
  • Innovative ultra-skinny wand coats lashes from root to tip to create the look of longer lashes

COMPLETE YOUR ROUTINE

Bye Bye Under Eye Brightening Eye Cream

Old price New price $49.50
Bye Bye Under Eye Anti-Aging Concealer

2 for $40

Bye Bye Under Eye Anti-Aging Concealer

Old price New price $29.00

Buy 2 and Save.

Superhero No-Tug Sharpenable Gel Eyeliner

Old price New price $24.00
Select a colour
Super Black: Intense ultra-black

Superhero No-Tug Waterproof Eyeshadow Stick

Old price New price $24.00
Select a colour
Bare & Brave: Matte Rose
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